I'm Zack Lee. A motion designer and illustrator based in Johor Bahru, Malaysia.

I love telling stories that feel alive. Stories that make you pause for a second, or smile without realizing it. I'm always chasing that sweet spot where ideas have feeling (and the graphics actually mean something).

I’ve helped shape motion systems and visual identities for brands of all sizes, collaborating with studios, creative folks, and independent clients.

From small businesses, early-stage startups, to publicly listed companies. I’ve worked across screens of all sizes - from large conference/events backdrops to mobile screens in your pocket. Spanning industries such as B2B, B2C, sports, fintech, consumer electronics, and health & wellness.

I enjoy listening to music, especially freeform jazz and grindcore (gotta have some balance). I'm also a part-time orchestra musician, which might be where my love for rhythm and flow comes from.